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The complete idiot's guide to winning customer loyalty / by Murray Raphel, Neil Raphel, and Janis S. Raye

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  • MARC

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    HF5415.525
    .R36 2005
     
    643637 (Shelf),BOK
    Raphel, Murray , 1928-

         The complete idiot's guide to winning customer loyalty. - Indianapolis, Ind. , c2005.

         xxiii, 324 p. : ill. ; 24 cm.

         ISBN 1592573835.
         
         1. Customer relations - Management 2. Marketing - Management 3. Consumer satisfaction 4. Customer loyalty.I. Raphel, Neil II. Raye, Janis III. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    643637ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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