AN ADVERTISER'S GUIDE TO BETTER RADIO ADVERTISING : Tune in to the power of the brand conversation medium / Andrew Ingram and Mark Barber
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| | | | AN ADVERTISER'S GUIDE TO BETTER RADIO ADVERTISING : Tune in to the power of the brand conversation medium. | xvi, 216 pages : illustrations ; 23 cm. | ISBN 0470012927 | .-ISBN 9780470012925. | | 1. Capital (Radio Station : London, England) - . History 2. LBC (Radio Station : London, England) - . History 3. Radio broadcasting - Great Britain 4. Radio advertising - Great Britain.I. Barber, Mark II. Title | http://ptarpp2.uitm.edu.my/ptarpprack/RAK-11.gif | | Library : UiTM Shah Alam; UITM Sarawak; UITM Pulau Pinang; UITM Melaka |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 637600 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) | 637601 | Shelf | | PTAR KAMPUS PUNCAK PERDANA(PP) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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