Marketing across cultures / Jean-Claude Usunier, Julie Anne Lee
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| | | | Marketing across cultures. - Harlow, England , 2005. | xx, 573 p. : ill. ; 25 cm. | ISBN 0273685295 | .-ISBN 9780273685296. | | 1. Export marketing - Social aspects 2. International business enterprises - Social aspects 3. Intercultural communication - Social aspects.I. Lee, Julie - 1948- II. Title | http://ptarpp2.uitm.edu.my/ptarpprack/RAK-10.gif | | Library : UiTM Shah Alam; UITM Perlis; UITM Pulau Pinang; UITM Kelantan |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 636104 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 648526 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 648545 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 648546 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 703135 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 820009 | Shelf | | PTAR KAMPUS PUNCAK PERDANA(PP) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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