Mass affluence : seven new rules of marketing to today's consumer / Paul Nunes, Brian Johnson
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| | | | Mass affluence : seven new rules of marketing to today's consumer. - Boston, Mass. , 2004. | xvii, 269 p. : ill. ; 24 cm. | ISBN 1591391962. | | 1. Affluent consumers - United States 2. Consumers - United States 3. Marketing - United States 4. Consumer behavior - United States 5. Consumer satisfaction - United States 6. Product management - United States.I. Johnson, Brian - 1960- II. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 610659 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 610660 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 647944 | Shelf | | PERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4) | BOOK | RAK TERBUKA (OPEN SHELVES) | 136385AD | Shelf | | PERPUSTAKAAN INTEC(S17) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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