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Mass affluence : seven new rules of marketing to today's consumer / Paul Nunes, Brian Johnson

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    HF5415.1
    .N86 2004
     
    610659 (Shelf),BOK
    Nunes, Paul , 1963-

         Mass affluence : seven new rules of marketing to today's consumer. - Boston, Mass. , 2004.

         xvii, 269 p. : ill. ; 24 cm.

         ISBN 1591391962.
         
         1. Affluent consumers - United States 2. Consumers - United States 3. Marketing - United States 4. Consumer behavior - United States 5. Consumer satisfaction - United States 6. Product management - United States.I. Johnson, Brian - 1960- II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    610659ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    610660ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    647944ShelfPERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4)BOOKRAK TERBUKA (OPEN SHELVES)
    136385ADShelfPERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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