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Marketing management and strategy : a reader / edited by Philip Kotler, Keith Cox

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  • MARC

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    HF5415.13
    .M3524 1980
     
    180569 (Shelf),BOK
    Marketing management and strategy : a reader. - Englewood Cliffs, N.J. , 1980.

         xii, 432 p. : ill. ; 24 cm.

         ISBN 0135581222.
         
         1. Marketing - Management - Addresses, essays, lectures.I. Kotler, Philip II. Kotler, Philip. III. Cox, Keith Kohn IV. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    180569ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    180570ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    180571ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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