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Classic failures in product marketing : marketing principles violations and how to avoid them / Donald W. Hendon

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  • MARC

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    HF5415.15
    .H46 1989
     
    305846 (Withdrawn),BOK
    Hendon, Donald W.

         Classic failures in product marketing : marketing principles violations and how to avoid them. - New York , 1989.

         205 p. ; 24 cm.

         ISBN 0899303048 (pbk.).
         
         1. Business failures - United States 2. New products - United States 3. Marketing - United States 4. Product management.I. Title
         Library : UiTM Shah Alam; UiTM Johor; UITM Melaka; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    305846WithdrawnPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    437812ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret
    599250ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKret
    JO34563ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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