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Basic marketing : concepts, decisions, and strategies / [by] Edward W. Cundiff [and] Richard R. Still

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  • MARC

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    HF5415
    .C79 1971
     
    47840 (Shelf),BOK
    Cundiff, Edward W

         Basic marketing : concepts, decisions, and strategies. - Englewood Cliffs, N.J. , 1971.

         xi, 627 p. : illus. ; 24 cm.
         First ed. published in 1964 under title: Basic marketing: concepts, environment, and decisions.

         ISBN 0130626384.
         
         1. Marketing 2. Decision making in marketing.I. Still, Richard Ralph,1921- II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    47840ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    60890WithdrawnPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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