Managing services marketing : text and readings / John E.G. Bateson
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| | | | | | Managing services marketing : text and readings. - Chicago , 1989. | | xv, 591 p. : ill. ; 25 cm The Dryden Press series in marketing. | | ISBN 0030081475. | | | | 1. Service industries - Marketing - Management.I. Title II. Series | | | Library : UiTM Shah Alam; UiTM Johor; UITM Melaka |
| | Accn No. | Item Status | Add Id | Location | SMD | Item Category | | 292174 | Shelf | | PERPUSTAKAAN UNDANG-UNDANG TAR(PUU) | BOOK | ret | | 292209 | Withdrawn | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 12140MU | Withdrawn | | PERPUSTAKAAN INTEC(S17) | BOOK | RAK TERBUKA (OPEN SHELVES) | | JO29126 | Shelf | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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