Presentation planning and media relations for the pharmaceutical industry / John Lidstone
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| | | | Presentation planning and media relations for the pharmaceutical industry. - Aldershot, Hants, England. - Burlington, VT, USA , 2003. | vi, 151 p. : ill. ; 25 cm. | ISBN 0566085364 (alk. paper). | | 1. Communication in marketing 2. Advertising - Drugs - Planning 3. Television advertising - Planning 4. Teleconferencing - Planning 5. Drugs - Marketing - Planning 6. Business presentations - Planning 7. Pharmaceutical industry - Public relations.I. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 595528 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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