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Systematic new product development / [by] Gordon Douglas, Philip Kemp and Jeremy Cook

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    HF5415.125
    .D68 1978
     
    141820 (Shelf),BOK
    Douglas, Gordon

         Systematic new product development. - London , 1978.

         vii, 173 p., [9] p. of plates : ill., facsims. ; 23 cm.
         Includes index.

         ISBN 0852272022.
         
         1. New products 2. Diversification in industry 3. Marketing.I. Kemp, Philip II. Cook, Jeremy III. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    141820ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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