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Advertising myths : the strange half-lives of images and commodities / Anne M. Cronin

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  • MARC

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    HF5821
    .C76 2004
     
    584388 (Shelf),BOK
    Cronin, Anne M. , 1967-

         Advertising myths : the strange half-lives of images and commodities. - London. - New York, NY , 2004.

         p. cm International library of sociology.

         ISBN 0415281733 (hardcover : alk. paper)
         .-ISBN 0415281741 (papercover : alk. paper).
         
         1. Consumer behavior 2. Consumption (Economics) - Social aspects 3. Advertising - Social aspects.I. Title II. Series
         Library : UiTM Shah Alam; UITM Melaka; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    584388ShelfPERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4)BOOKRAK TERBUKA (OPEN SHELVES)
    589791LostPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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