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ADVERTISING CAMPAIGN STRATEGY : A Guide to Marketing Communication Plans / Donald Parente

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  • MARC

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    HF5837
    .P37 2004
     
    586570 (Shelf),BOK
    Parente, Donald

         ADVERTISING CAMPAIGN STRATEGY : A Guide to Marketing Communication Plans.

         xxvii, 404 pages : illustrations ; 24 cm.

         ISBN 0324271905
         .-ISBN 9780324271904.
         
          1. Communication in marketing 2. Advertising campaigns.I. Title

         http://ptarpp2.uitm.edu.my/ptarpprack/RAK-11.gif
         Library : UiTM Shah Alam; UITM Pulau Pinang; UITM Kelantan; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    586570ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    586599ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    633882ShelfPTAR KAMPUS PUNCAK PERDANA(PP)BOOKRAK TERBUKA (OPEN SHELVES)

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