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A branded world : adventures in public relations and the creation of superbrands / Michael Levine.

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    HD69.B7
    L486 2003
     
    578589 (Shelf),BOK
    Levine, Michael , 1954-

         A branded world : adventures in public relations and the creation of superbrands. - Hoboken, N.J. , 2003.

         xi, 260 p. ; 24 cm.

         ISBN 0471263664.
         
         1. Public relations - United States. 2. Brand name products - United States.I. Title
         Library : UiTM Shah Alam; UITM Sarawak
    Accn No.Item StatusAdd IdLocationSMDItem Category
    578589ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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