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Kellogg on marketing / The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor

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  • MARC

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    HF5415
    .K437 2001
     
    575041 (Shelf),BOK
    Kellogg on marketing. - New York , 2001.

         xx, 427 p. : ill. ; 24 cm.

         ISBN 047135399X (cloth : alk. paper).
         
         1. Marketing.I. Iacobucci, Dawn II. J.L. Kellogg Graduate School of Management. Center for Marketing Sciences III. Title
         Library : UiTM Shah Alam; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    575041ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)

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