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Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt haig

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  • MARC

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    HD69.B7
    H345 2003
     
    553974 (Shelf),BOK
    Haig, Matt

         Brand failures : the truth about the 100 biggest branding mistakes of all time.

         viii, 310 pages ; 25 cm.

         ISBN 0749439270.
         
         1. Brand name products - Marketing 2. Brand loyalty.I. Title
         Library : UiTM Shah Alam; UITM Sabah; UiTM Johor; UITM Kedah; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    553974ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    576272ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    581056ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    585150IssuedPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    633804ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    657968ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    136236ADShelfPERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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