Strategic marketing / David W. Cravens, Nigel F. Piercy
-
| | | | Strategic marketing. | xviii, 843 pages : illustrations [some colour] ; 20 cm. | Includes index. | ISBN 0072466650. | | 1. Marketing - Decision making 2. Marketing - Case studies - Management 3. Marketing - Case studies - Management.I. Piercy, Nigel II. Title | | Library : UiTM Shah Alam; UITM Perlis; UITM Pulau Pinang; UITM Kelantan; UITM Kedah; UITM Perak; UITM Terengganu |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 551400 | Shelf | | PERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4) | BOOK | RAK TERBUKA (OPEN SHELVES) | 574264 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) |
|
|
|