Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner
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| | | | Services marketing : integrating customer focus across the firm. | xx, 668 pages : illustrations [some colour] ; 28 cm. | Includes index. | ISBN 0072471425 | .-ISBN 9780072471427. | | 1. Customer services 2. Marketing - Marketing 3. Service industries - Marketing.I. Bitner, Mary Jo II. Title | | Library : UiTM Shah Alam; UITM Perlis; UiTM Johor; UITM Melaka; UITM Kelantan; UITM Kedah |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 551391 | Shelf | | PERPUSTAKAAN KEJURUTERAAN TAR(P3) | BOOK | RAK TERBUKA (OPEN SHELVES) | 576156 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 614239 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 614240 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 885778 | Reference | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | ruj | 885779 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 885780 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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