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Sales promotion : how to create, implement and intergrate campaigns that really work / Julian Cummins & Roddy Mullin

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    HF5438.5
    .C86 2002
     
    531466 (Shelf),BOK
    Cummins, Julian

         Sales promotion : how to create, implement and intergrate campaigns that really work. - London , 2002.

         xvi, 256 p. : ill. ; 23 cm.
         Includes index.

         ISBN 0749438649.
         
         1. Sales promotion.I. Mullin, Roddy II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    531466ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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