The language of television advertising / Michael L. Geis
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| | | | The language of television advertising. - New York , 1982. | xiii, 257 p. : ill. ; 24 cm Perspectives in neurolinguistics, neuropsychology, and psycholinguistics. | Includes indexes. | ISBN 0122789806. | | 1. Television advertising.I. Title II. Series | | Library : UiTM Shah Alam |
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