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Essentials of media planning : a marketing viewpoint / Arnold M. Barban

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    HF5826.5
    .B37 1976
     
    157843 (Withdrawn),BOK
    Barban, Arnold M

         Essentials of media planning : a marketing viewpoint. - Chicago , 1976.

         viii, 86 p. : ill. ; 22 cm.
         Includes index.

         ISBN 0872510190.
         
         1. Marketing 2. Advertising media planning.I. Cristol, Steven M II. Kopec, Frank J III. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    157843WithdrawnPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    219361WithdrawnPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    219362WithdrawnPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    413395ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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