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The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability / John G. Freeland, editor

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    HF5415.5
    .U45 2003
     
    523809 (Shelf),BOK
    The ultimate CRM handbook : strategies and concepts for building enduring customer loyalty and profitability. - New York , 2003.

         viii, 353 p. : ill. ; 24 cm.

         ISBN 0071409351.
         
         1. Customer relations - Management 2. Brand name products - Marketing - Management 3. Customer loyalty.I. Freeland, John G. II. Title
         Library : UiTM Shah Alam; UITM Melaka; UITM Kelantan
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    578603ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    580345ReferencePERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4)BOOKruj
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    605149ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    605150ShelfPTAR KAMPUS PUNCAK ALAM(PPA)BOOKRAK TERBUKA (OPEN SHELVES)
    621584ReferencePERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKruj

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