ESSENTIALS OF MARKETING RESEARCH / V. KUMAR, DAVID A. AAKER, GEORGE S. DAY
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| | | | ESSENTIALS OF MARKETING RESEARCH. | xix, 553 pages : illustrations ; 26 cm + 1 computer optical disc (4 3/4 in.). | ISBN 047141235X | .-ISBN 9780471412359. | | 1. Marketing research.I. Aaker, David A. II. Day, George S. III. Title | | Library : UiTM Shah Alam; UITM Perlis; UITM Pulau Pinang; UITM Kedah; UITM Terengganu |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 519703 | Shelf | | PERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4) | BOOK | RAK TERBUKA (OPEN SHELVES) | CP3888 | Shelf | | PERPUSTAKAAN SAINS DAN TEKNOLOGI TAR(P4) | COMPACT DISC | KUMPULAN BUKU-BUKU RESEB |
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