Qualitative research methods in public relations and marketing communications / Christine Daymon and Immy Holloway
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| | | | | Daymon, Christine , 1952- |
| | Qualitative research methods in public relations and marketing communications. - London , 2002. | | viii, 293 p. : ill. ; 24 cm. | | ISBN 0415222737. | | | | 1. Qualitative research 2. Marketing research - Methodology 3. Corporations - Public relations - Research - Methodology.I. Holloway, Immy II. Title | | http://ptarpp2.uitm.edu.my/ptarpprack/RAK-10.gif | | | Library : UiTM Shah Alam; UITM Perlis; UITM Kelantan |
| | Accn No. | Item Status | Add Id | Location | SMD | Item Category | | 511785 | Shelf | | PTAR KAMPUS PUNCAK PERDANA(PP) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 517674 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 517675 | Shelf | | PTAR KAMPUS PUNCAK PERDANA(PP) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 531121 | Shelf | | PERPUSTAKAAN TUN ABDUL RAZAK(P1) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 555319 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 555320 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | | 709323 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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