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Cross-cultural consumption : global markets, local realities / edited by David Howes

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    HC79.C6
    H68 1996
     
    114957AD (Shelf),BOK
    Cross-cultural consumption : global markets, local realities. - London , 1996.

         x, 214 p. : ill. ; 24 cm.
         Includes bibliographical references and index.

         ISBN 0415138884.
         
         1. Diffusion of innovations 2. Consumption (Economics) 3. Culture diffusion.I. Howes, David II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    114957ADShelfPERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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