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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy

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    HF5415.13
    .M369 1999
     
    491682 (Shelf),BOK
    Perreault, William D.

         Basic marketing : a global-managerial approach. - Boston , 1999.

         xiv, 791 p. : ill. [some col.] ; 27 cm The Irwin/McGraw-Hill series in marketing.
         Includes index.

         ISBN 0256209820.
         
         1. Marketing - Management.I. McCarthy, E. Jerome II. Title III. Series
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    491682ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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