Services marketing management : an international perspective / Hans Kasper, Piet van Helsdingen, Wouter de Vries
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| | | | Services marketing management : an international perspective. | xviii, 750 pages : illustrations ; 25 cm. | ISBN 0471984906. | | 1. Service industries - Management - Marketing 2. Customer services - Marketing - Management.I. De Vries, Wouter II. Helsdingen, Piet van III. Title | | Library : UiTM Shah Alam; UITM Kedah; UITM Perak; UITM Terengganu |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 489047 | Withdrawn | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | RAK TERBUKA (OPEN SHELVES) | 513083 | Shelf | | PERPUSTAKAAN UNDANG-UNDANG TAR(PUU) | BOOK | ret | 514595 | Shelf | | PTAR KAMPUS PUNCAK ALAM(PPA) | BOOK | ret |
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