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Global perspectives on advertising self-requlation : principles and practices in thirty-eight countries

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  • MARC

  •  
    HF5834
    .B65 1992
     
    467498 (Shelf),BOK
    Boddewyn, J.J.

         Global perspectives on advertising self-requlation : principles and practices in thirty-eight countries. - Westport, Con. , 1992.

         xiv, 234 p. : ill. ; 24 cm.
         Includes index.

         ISBN 089930723X.
         
         1. Advertising - Self-regulation.I. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    467498ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)

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