Services marketing : a strategic approach / Karen P. Goncalves
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| | | | Services marketing : a strategic approach. - Upper Saddle River, New Jersey , 1998. | 282 p. : ill. ; 28 cm. | Instructor's manual with assistance from Susan M. Leshnower. | ISBN 0134521951. | | 1. Service industries - Marketing.I. Leshnower, Susan M II. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 467203 | Shelf | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | 468485 | Withdrawn | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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