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Competitive branding : winning in the market place with value-added brands / Torsten H. Nilson

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    HF5415.13
    .N539 1998
     
    467069 (Withdrawn),BOK
    Nilson, Torsten H. , 1949-

         Competitive branding : winning in the market place with value-added brands.

         ix, 235 pages : illustrations ; 23 cm.
         Includes index.

         ISBN 0471984574.
         
         1. Marketing - Management 2. Brand name products - Marketing management.I. Title
         Library : UiTM Shah Alam; UITM Kedah
    Accn No.Item StatusAdd IdLocationSMDItem Category
    467069WithdrawnPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    523630ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKRAK TERBUKA (OPEN SHELVES)

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