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Effective marketing communications : a skill and activity-based approach / Alan H. Anderson and David Kleiner

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    HF5415.123
    .A527 1995
     
    435473 (Shelf),BOK
    Anderson, Alan H. , 1950-

         Effective marketing communications : a skill and activity-based approach. - Oxford, UK , 1995.

         xxix, 249 p. ; 25 cm Effective management.

         ISBN 0631191267.
         
         1. Communication in marketing 2. Customer relations 3. Public relations.I. Kleiner, David II. Title III. Series
         Library : UiTM Shah Alam; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    435473ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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