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Motivation in advertising : motives that make people buy

  • Linear

  • MARC

  •  
    HF5822
    .M37 1971
     
    128803 (Shelf),BOK
    Martineau, Pierre , 1905-1964

         Motivation in advertising : motives that make people buy. - New York , 1971.

         210p. : illus. ; 24cm McGraw-Hill series in advertising and selling.

         ISBN T000008042.
         
         1. Advertising - Psychological aspects.I. Title II. Series
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    128803ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret

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