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Character merchandising / John N Adams with an introduction by Iain Baillie

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    KD2204
    .A932 1996
     
    449653 (Shelf),D61
    Adams, John N

         Character merchandising. - London , 1996.

         xlvii, 372 p. : forms ; 25 cm.
         Includes index.

         ISBN 0406077673.
         
         1. Marketing - Great Britain - Law and legislation 2. Marketing - France - Law and legislation 3. Intellectual property - Great Britain.I. Baillie, Ian II. Title
         Library : UiTM Shah Alam
    Accn No.Item StatusAdd IdLocationSMDItem Category
    449653ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)(D61) - TRADE REGULATIONS. CONTROL OFRAK TERBUKA (OPEN SHELVES)

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