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Marketing financial services / edited by Christine Ennew, Trevor Watkins and Mike Wright

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  • MARC

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    HG186.G7
    M33 1995
     
    438871 (Shelf),BOK
    Marketing financial services. - Oxford , 1995.

         xi, 404 p. : ill. ; 23 cm.

         ISBN 0750622474.
         
         1. Financial services industry - Great Britain 2. Bank marketing - Great Britain 3. Advertising - Great Britain - Financial services industry.I. Wright, Mike II. Ennew, Christine III. Watkins, Trevor IV. Title
         Library : UiTM Shah Alam; UITM Sarawak; UiTM Johor; UITM Kelantan; UITM Terengganu
    Accn No.Item StatusAdd IdLocationSMDItem Category
    438871ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret
    113395ADShelfn1PERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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