MaRKETING : PRINCIPLES & PERSPECTIVES / WILLIAM O. BEARDEN, THOMAS N. INGRAM and RAYMOND W. LAFORGE
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| | | Bearden, William O. , 1945- |
| MaRKETING : PRINCIPLES & PERSPECTIVES. | xlviii, 631 pages : colour illustrations, colour map ; 29 cm The Irwin series in marketing. | Includes index. | ISBN 025611319X (hardback) | .-ISBN 9780256113198 (hardback). | | 1. Marketing - United States.I. Ingram, Thomas N. II. LaForge, Raymond W. III. Title IV. Series | | Library : UiTM Shah Alam; UITM Perlis; UiTM Johor; UITM Pahang; UITM Kelantan; UITM Kedah |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 433889 | Shelf | | PERPUSTAKAAN UNDANG-UNDANG TAR(PUU) | BOOK | ret | 436274 | Shelf | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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