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Integrated marketing : making marketing work in industrial and business-to-business companies / Richard N. Skinner

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    HF5415.1263
    .S57 1994
     
    373050 (Shelf),BOK
    Skinner, Richard N

         Integrated marketing : making marketing work in industrial and business-to-business companies. - London , 1994.

         xvi, 185 p. : ill. ; 23 cm The McGraw-Hill marketing for professionals series.
         Includes index.

         ISBN 0077077687.
         
         1. Industrial marketing - Management 2. Marketing research 3. Sales management.I. Title II. Series
         Library : UiTM Shah Alam; UiTM Johor
    Accn No.Item StatusAdd IdLocationSMDItem Category
    373050ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)

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