Marketing research and information systems : text and cases / [by] Robert D. Buzzell [and] Donald F. Cox with the assistance of Rex V. Brown
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| | | Buzzell, Robert D. , 1933- |
| Marketing research and information systems : text and cases. - New York , 1969. | xii, 788 p. : illus. ; 23 cm. | Case material from the Harvard Graduate School of Business Administration. | ISBN T000008996. | | 1. Marketing research 2. Management information systems 3. Marketing - Management.I. Cox, Donald F. II. Brown, Rex V. III. Harvard University. Graduate School of Business Administration IV. Title | | Library : UiTM Shah Alam |
| Accn No. | Item Status | Add Id | Location | SMD | Item Category | 34326 | Withdrawn | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | 37016 | Withdrawn | | PERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2) | BOOK | RAK TERBUKA (OPEN SHELVES) | X2409AD | Withdrawn | | PERPUSTAKAAN INTEC(S17) | BOOK | RAK TERBUKA (OPEN SHELVES) |
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