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Advertising : a decision-making approach / Charles H. Patti, Charles F. Frazer

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  • MARC

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    HF5821
    .P27 1988
     
    285206 (Shelf),BOK
    Patti, Charles H

         Advertising : a decision-making approach.

         xxxi, 590 pages. : some colour illustrations ; 26 cm The Dryden Press series in marketing.

         ISBN 003071687X.
         
         1. Advertising 2. Advertising - Decision making.I. Frazer, Charles F II. Title III. Series
         Library : UiTM Shah Alam; UITM Sarawak; UiTM Johor; UITM Melaka; UITM Pahang; UITM Kelantan
    Accn No.Item StatusAdd IdLocationSMDItem Category
    285206ShelfPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKret
    285367ShelfPERPUSTAKAAN PENGURUSAN & PERNIAGAAN TAR(P2)BOOKRAK TERBUKA (OPEN SHELVES)
    292602WithdrawnPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    343727WithdrawnPERPUSTAKAAN TUN ABDUL RAZAK(P1)BOOKRAK TERBUKA (OPEN SHELVES)
    474859ShelfPERPUSTAKAAN UNDANG-UNDANG TAR(PUU)BOOKret
    12141MUWithdrawnPERPUSTAKAAN INTEC(S17)BOOKRAK TERBUKA (OPEN SHELVES)

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